Motivation

I feel responsible to do more then designing from recicable materials using sustainable methods. Only that will not prevent from people get rid of their furniture quickly. Nowadays it is very easy to buy cheap furniture and while moving out after half a year through it away.

There are many foldable nomadic furniture which serve the function but they give a feeling of temporary condition. Therefore I would like to base my thesis on emotional design principals. I believe that emotional attachment and design for happiness lies in the core of sustainable product and the design of this sofa will be the result of this statement.

“Product experience is a multi-faceted phenomenon that involves manifestations such as subjective feelings, behavioral reactions, expressive reactions, and physiological reactions” Pieter Desmet and Paul Hekkert

In order to understand how to control emotional responses to a product which in this case nomadic sofa, I will use Donald A. Normans theory “Three levels of design”. This theory divides design and response to visceral, behavioral and reflective.

On the visceral level of design which is attended to the surface features I will use aesthetic principals.

“Following thinking in evolutionary psychology, it is argued that we aesthetically prefer environmental patterns and features that are beneficial for the development of the senses' functioning and our survival in general” Paul Hekkert

I believe that following these strategies will result an ultimate design which means sustainable design, design for attachment and happiness. 

Donald A. Normans' video about “Three levels of design”

Pieter Desmets' video about design for happiness